Blog
The Curious Case of Chick‑fil‑A’s Brand
There is no mistaking that Chick‑fil‑A is a Christian brand. Every one of its locations is closed on Sunday, honoring the Sabbath and giving a day of rest. I am frequently reminded of this fact on Sunday afternoons, leaving church around noon, and asking my family,...
Biblical Example of Brand Change and Growth: Judah
There are a lot of figures in the Bible whose actions spoke well of their Godly brand. However, along the way, they all struggled with sin. Some of them fell hard. One of the most interesting examples in Scriptures of someone whose actions throughout most of his life...
Biblical Example of Brand Confusion: Mary Magdalene
How did Mary Magdalene’s brand come to be sullied with the inference of being a member of the “world’s oldest profession?” People have written entire books on this topic. However, the short answer is that various passages in the four Gospels have led to the conflation...